What Does a Virtual Executive Assistant Actually Do?
When I tell friends or family I’m an executive assistant, I usually get a puzzled look. The confusion grows when I add that I work virtually.
“Wait... a virtual EA? What does that even mean?”
Well, it means a lot.
More Than the Stereotype
Let’s start with what it’s not. I’m not the type of assistant you see in movies, juggling coffee orders and answering phones all day. While that still exists in some spaces, being an executive assistant today is far more than that.
We’re the people behind the scenes who keep things running—especially for entrepreneurs, executives, and small business owners.
The Role of an Executive Assistant
A strong EA is more than support—we’re strategic partners.
We’re confidants who understand the ins and outs of our executives’ work and lives.
We anticipate preferences: where they like to eat, how they prefer to travel, which meetings actually matter.
We manage priorities: which projects are nearing the finish line, which sales call needs a follow-up, and who the key players are in their network.
We’re the bridge between the business and the people it impacts.
Without an EA, many leaders would feel constantly overwhelmed. That’s where Parks EA comes in—to prevent burnout and free up time for what matters most.
Every Executive Assistant Works Differently
Every EA has unique strengths. Some focus on communications, others support operations, while many specialize in research, travel, or strategy. It depends on the leader they’re supporting and the type of work being done.
That’s why finding the right EA isn’t just about tasks—it’s about finding someone who understands the rhythm of your business and can anticipate what’s coming next.
What Can an Executive Assistant Do for Your Business?
Here’s just a glimpse of what an EA can take off your plate:
Inbox triage and priority flagging
Calendar and meeting management
Travel booking and full itinerary planning
Digital file and cloud organization
Expense tracking and reconciliation
Light project management and vendor follow-up
Appointment prep and follow-ups
Personal scheduling (appointments, errands, family events)
Household coordination and lifestyle support
Strategic check-ins and proactive reminders
Real Stories of EA Support
Calendar transformation
One of my executives had a calendar packed to the brim. People were scheduling without boundaries, leaving her with no time to think—let alone lead. I stepped in and strategically blocked time for deep work and decision-making. Within a week, she had space to breathe and could focus on high-impact work.
Travel crisis averted
When a client faced last-minute flight delays before a crucial meeting, I rebooked a new flight from the same terminal and secured a refund. She arrived on time and stress-free—without lifting a finger.
These are just two examples of how the right executive assistant can keep a business running smoothly.
Why Work With Parks EA?
With over 9 years of experience supporting top leaders, I know what it takes to deliver thoughtful, high-level support that helps you move through your day with clarity and ease.
What makes Parks EA different is the way I blend structure with mindfulness. As a certified yoga teacher and wellness coach, I bring a calm, grounded presence to even the busiest environments. I don’t just manage chaos—I help prevent it.
Clients have said:
“Bri has saved me countless hours with her magic work with calendaring.”
“I don’t know what I would do without Bri’s help.”
“She’s a strategic thinker and problem solver—there’s nothing too complex to ask.”
Who Benefits Most from Parks EA?
Parks EA is ideal for:
Entrepreneurs and business owners
Executives leading growing teams
Consultants and professionals juggling multiple priorities
If you’re ready to reclaim 5–10 hours a week, reduce overwhelm, and focus on what matters most, Parks EA can help.
Ready to Get Your Time Back?
You don’t have to keep doing it all yourself. Whether you’re drowning in emails or tired of juggling every detail, Parks EA is here to help you run your business more efficiently so you can regain your time and energy.
